WORD - Rise and Fall of Advertising Media

Mobile marketing has become a very hot topic lately.  While there’s been a 32% rise in spending for social media advertising, there’s been a 75% increase in spending to advertise for mobile (2009-2010)!  Now’s the time to consider adding pieces to your portfolio that are created specifically for mobile.  Check out this infographic on the Rise and Fall of Advertising Media.

WORD - Client Logo Pricing & Deposits

Have you ever been asked to create a logo for a client?  Do you understand how you should charge your client when doing freelance work?  Check out this great article on Client Logo Design Pricing and Deposits.

WORD - iBrandStudio.com

Do you ever get asked to create a logo or work on a company’s branding?  There are numerous resources on the web that will give you a better idea of how to approach projects like this.  Check out iBrandStudio.com to read up on some of their informative posts.  The website offers tutorials, freebies, and a bunch of helpful links when trying to learn more about brand design.

WORD - Most Powerful Social Media Site That Drives Traffic

Do you know which social media site is most powerful for driving traffic?  Hint…  Have you set up your Twitter account yet!?!  Check out this great article about What is More Powerful For Traffic:  Twitter, Facebook, or Google+?

WORD - Managing Challenging Productions

How many times have you managed a large production or had to deal with delivering your production on time and on budget?  Freelance designers are often faced with this task.  It’s difficult to learn project management skills unless you’re somehow involved in projects.  Organization is key!  Today, FilmMakingWebinars.com is offering a free webinar on Managing Challenging Productions (and Clients). 

WORD - Google Places

Are you doing any freelance work on the side?  If not, you should!  Many designers that are just starting out take on various side projects to develop their skill sets and portfolios.  How does one go about making themselves known to the community as a designer?  Market yourselves!  There are many places online that can help you establish a presence.  A good place to start would be on Google Places!  Check out this article on Teaming Up with Google Places to Dominate Your Local Listing.

WORD - Detroit Design Festival

Are you aware of what’s going on in Detroit this week?  The Detroit Design Festival is happening from 9/21 – 9/28!  Be sure to make it downtown to check out some creative work!  Our own IADT students have their work titled “Distinctively Detroit” displayed at 14 East Café!  Come out and show your support!